ON THE PULSE OF SWISS ECONOMY

4th Swiss Business Pulse Edition – Q2 2021

Business Development

Compared with January 2021, business performance has improved once again. Results show it is now above the July 2020 level for the first time.
Business development was predicted to continue to be negative by 26% of respondents.

Current Channelnges

Overcoming the COVID-19 crisis remains the biggest channelnge. However, it is steadily decreasing from month to month and decision makers see a much smaller challenge than in the first 3 cycles.

Further core topics:

Shortage of skilled workers

Shortage of skilled workers

Shortage of skilled workers

Digitalisation

d1
d2
68% of respondents think they are ahead of the market in terms of digitalisation
d3

More than 3/4 will invest in digitalisation in the near future

Goals

Optimise existing processes

Increase customer experience

d6

generate new customers, but not at the expense of the company own employees

Hurdles

Lack of know how

High costs

Lack of readiness for change

Executives Get Together

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researches and top executives discussed the
challenges and the future of the Swiss market

What experts think

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Designer

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